According to the public relations and information center of the Vice-Presidency for science and technology affairs quoted by news headquarter of the second national, cultural, and art festival of “Made in Iran”, various branches of art have a high potential and capacity for introducing and advertising Iranian products. Visual arts is one of these areas, which itself has many branches. Textile designing is a field in visual arts with a significant importance since clothes have always been the indicator of culture and ethnicity. Therefore, this field is greatly important in maintaining the culture of the country.

One of the workshops held on the third day of the festival was related to this art branch. In the workshop of “Fabric Design with an Approach to Iranian Identity” held by Sima Kalantar, a professor at university of science and culture, the generalities of this field were covered.

The instructor of the workshop mentioned that the shapes, lining, and sewing type play a crucial role in making a clothing brand. In this regard, she continued: producing textile and using Iranian shapes greatly help the branding of clothes. In addition, the foundation for occupation formation plays a role. On the other hand, it can help improving the quality of the product so that export level of the country is enhanced.

The second national, cultural and art festival of “Made in Iran” will be held December 25^th-29^th, 2018 with the goals of mainstreaming and content production for cyberspace related to the cycle of commercialization, entrepreneurship and knowledge-based economy, support of Iranian-made knowledge-based products and services, organizing excessive import and valuating high-quality Iranian products and services, and helping the branding of high-quality Iranian products. It should be noted that various sections of the festival include literature, visual arts, audiovisual economy, digital media and idea market and student section, which will be carried out by the efforts of the knowledge-based economy and culture-building technologies development headquarter and with the help of Parviz Karami, secretary of the mentioned headquarter.