One of the members of the selection committee of “Made in Iran” festival stated that art can be used as an advertising technique to present Iranian-made knowledge-based products to the people so that they are eager to support these products.
According to the news headquarter of “Made in Iran” festival, Behnam Zangi, member of the selection committee of “Made in Iran” festival and the professor of the poster designing workshop, discussed the effective role of art in the support of knowledge-based Iranian products, stating: there is no doubt that art can develop the Iranian-made products. If this type of role is going to be classified, art is on the second place and can help the domestic production through functioning and advertising.
He also expressed: industry is offered through advertisement, which could lead to better support in this regard. Worlds top brands also used advertising to represent themselves to the world.
Zangi pointed out that when we talk about domestic production as a value, use of Iranian knowledge-based products could be also regarded as a value. He also added: art can attract people’s attention toward Iranian knowledge-based goods.
This member of the selection committee of “Made in Iran” festival regarded the use of Iranian product as a significant phenomenon, which will be followed by other considerable events and art can have an impact in this regard.
The professor of the poster designing workshop also stated: if we reach a cultural development through knowledge, culture and art, using domestically produced knowledge-based goods will be confirmed in the future.
The national, cultural and artistic festival of “Made-In-Iran is held with the aims of “mainstreaming and producing content for cyberspace related to commercialization cycle, entrepreneurship and knowledge-based economy”, “supporting made-in-Iran knowledge-based productions and services”, “organizing irregular imports and respecting Iranian qualified goods and products” and also “helping bolding the trade mark of Iranian desirable goods” in sections of literature, visual arts, visual and auditory media, digital media, video games and idea-mart by the effort of the knowledge-based science, technology and economy culture development headquarter of the vice presidency for science affairs and with Parviz Karami as the secretary-general and with the slogan of “Iranian Technology; Iranian Business” from January 5th to 7th, 2017. The last deadline of sending works to this festival is November 21st, 2016.
The last deadline of sending works to this festival is November 21st, 2016.
To learn more about the cultural and artistic festival of "Made-In-Iran", you can refer to the website www.iransaakht.ir.